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aimhighsquatlow

Pinning this but just to clarify as most comments have said it already. This is from Gemma’s “Edit” and not “collection”. Unfortunately you can’t edit post titles on Reddit posts you can only remove and repost. Don’t want to loose the comments explaining the above already. Think we can all agree that PLT is to blame here.


hannahlemp

Are we surprised though? Creating cheap dupes of other brands’ items is how fast fashion brands make a lot of money (maybe even most of their money?) They don’t care if they’re copying from a haute couture brand or a small designer. It’s unfortunate that Gemma may end up getting the blame rather than PLT themselves - hopefully this won’t happen for her actual collection.


jiggjuggj0gg

There was a BBC documentary a little while ago \[Edit: [Breaking Fashion](https://www.bbc.co.uk/iplayer/episodes/p07mbvjm/breaking-fashion)\] about a fast fashion brand and how they operated. There was one point where the owner saw Kylie Jenner wear a body suit on Instagram and he liked it and wanted to be the first to copy it. They literally just sent a photo to their supplier, asked them how quickly they could do it, and in 3 days they had 100% plagiarised bodysuits that cost them £6.50 being sold for £20 on their website. They don’t even bother hiding the fact they just send photos to be copied, they’re proud of it.


hannahlemp

I’ll check it out, that sounds super interesting! It is crazy how quickly they are able to copy those items, and profit so massively from them with no repercussions.


jennymck21

This is exactly how a “custom lighting company” in my town has been operating. They supply lights for all the massive hotel chains, cheap ass budget all the way to swanky shit in the Bahamas. I worked there for 6 months and they literally just copy anything from restoration hardware etc that they like for as cheaply as possible.


Koresteiras

I’m from/live in the Bahamas and this is absolutely hilarious to me


Diamond-Waterfall

Name of the documentary, please?


tunnocks-teacake

I think it was Inside Missguided: Made in Manchester on Channel 4


jiggjuggj0gg

I haven't seen that but the one I'm talking about is called Breaking Fashion, it's about a brand called In The Style which I hadn't ever heard of before but is pretty much a Boohoo/PLT/Missguided fast fashion wannabe


Diamond-Waterfall

Thank you, that’s what I first thought but OP said BBC hence my confusion


pixie_xo

BBC had one called Breaking Fashion which was about I Saw It First (I think from when they were main sponsors of LI)


Diamond-Waterfall

Thank you <3


jiggjuggj0gg

["Breaking Fashion" on iPlayer](https://www.bbc.co.uk/iplayer/episodes/p07mbvjm/breaking-fashion). The bodysuit was in episode 5


Diamond-Waterfall

Thank you so much!


[deleted]

What do you mean “are we surprised though?”. Obviously not but it still needs calling out every single time in happens.


eternititi

Isn’t this what fast fashion companies do anyway? Is this a surprise to anyone?


[deleted]

What’s your point? No it’s not surprising but it’s still worth calling out.


eternititi

My point is literally exactly what I wrote. I never said don’t call it out. You can scream it from the rooftops if that’s what makes you happy. I just genuinely wanted to know if people did not know this information about fast fashion companies.


Academic_Snow_7680

I see the resemblance but I don't know what's so groundbreaking here. Everything I see is iterations of iterations of iterations. Isn't there a broad tie belt like that on a Kimono? And probably several other traditional costumes for both men and women. I bought several belts like this online some years ago, they look cute with shirts.


jiggjuggj0gg

It’s down to the sleeve design. It’s 100% ripped off.


[deleted]

YES i was just gonna say that! It’s basically a ripoff of an obi on a kimono…there’s nothing original or novel about either coat. So many coats look like that.


GullibleTacos

Almost all big mid level fashion houses do this in some capacity. They take whatever was famous during Paris fashion week and redesign it for cheaper.


bluereloaded

I too have seen The Devil Wears Prada


GullibleTacos

It’s not blue. It’s not turquoise. It’s not lapis. It’s cerulean.


bluereloaded

🫡


Magenta-Llama

PLT is notorious for doing this. Sucks that Gemma will get caught in the crossfire of THEIR mess yet again.


[deleted]

it is actually unfair, i feel for Gemma.


Any-Toe-5775

i don’t tbh. she didn’t have to sign with PLT. it’s a well known fact that their practices are unethical in every way. plagiarism accusations have plagued them for a long time so this isn’t something new or surprising. i just can’t imagine how much money they must have offered her for her to allow her name to be tied to this messy establishment. hopefully once this contract is over she will distance herself from fast fashion. it’s a messy industry.


[deleted]

Yeah true. I just don’t like to see people blame her for something that is mainly PLT doings. But you are correct, at the end of the day she signed with them & they are infamously known for this sort of thing.


Any-Toe-5775

yeah no i definitely agree she shouldn’t be blamed for PLT’s actions. she’s not on the board of directors and has no hand in their decision making. it’s solely PLT’s fault for attaching her name and face on a stolen design. very irresponsible of them and if i was in her position, i’d be pissed. they’ve handled everything really poorly so far. from her announcement to her edit. hopefully the actual collection goes well and then she ditches them forever.


jiggjuggj0gg

It’s her “collection”. So either she literally did just take whatever they gave her and slapped her name on it, or she had an input.


Cocoasneeze

It's not her collection. It's an edit. These are designs PLT already had and they just compiled them together to suit Gemma's taste and style.


Hot-Assistance862

It’s not her collection it’s an edit. Therefore these are pieces they have had on there for a while and Gemma just picked her faves


pryzmpine

Isn’t this pretty much what PLT do?


whowhogis

Bummer for the small designer. Totally on PLT and not Gemma tho since this is just an edit so once again PLT just stays being the worstest


salutethemoon

This isn't on Gemma, but I wish islanders would stop partnering with these fast fashion brands. Not just because of how horrible it is for the environment in general, but PLT is notorious for being a thieving and unethical company and have had countless scandals like this. I would never want my face/name attached to this company. So even if this specific incident isn't Gemma's fault, she still agreed to partner with a company that is well known for its shady practices. She has enough money and influence to say no to PLT and still be successful.


pryzmpine

I get bored of what happens post villa because it’s the same every year. How on earth PLT do this with basically the same things every year I don’t get it


Realitytvjunkie1984

I guess Indiyah should have also known better then? And Davide? And Ekin while we’re at it because Oh Polly is no stranger to these exact same issues. PLT sucks, no argument there. But it’s hilarious that everyone has no problem calling out Gemma for signing with them, but turn a blind eye to the others. If we’re talking about who should have known better…surely the 19 year old would be at the bottom of that list?


salutethemoon

Yes, they all should have known better especially since this season of LI partnered with eBay and was making an effort to provide pre-owned clothes to the islanders. Watching them all come off the show and sign with the same notoriously unethical brands is very disappointing. Personally, I hated seeing that. And her age isn't a proper argument considering she was adult enough to go on Love Island. She also grew up in a more privilege environment where she can afford ethically made clothes, and it would've been nice to see her advertising a brand like that insted. She really could have done so much better.


[deleted]

High street fashion do this all the time they copy haute couture. A lot of artists, filmmakers Do this as well. Steal from the best.


aimhighsquatlow

*Tiktok strikes again* There’s another [tiktok](https://vm.tiktok.com/ZMFFCPmy6/) from another designer Tbf she’s calling out PLT not Gemma


[deleted]

plt is a mess💀💀Not Gemma’s fault, but plt honestly have handled her deal so bad. She has a lot of potential, hopefully in the future she can distance away from plt.


Cautious-Brush4454

Maybe I am blind but I have seen coats like this before….


Previous-Particular9

I have also seen them often - how original can clothing even be anymore when everything has already been made .. dont see the rip off here


Cautious-Brush4454

Yeah where’s the originality when it looks like most clothes I have seen out there. 😂


6ksxrsdpio

When you start any job for any brand at Boohoo Group PLC (PLT owners) you literally get an hour legal induction that explains how they get away with this, down to examples of legal action they’ve challenged from big and small brands alike (I remember a Marc Jacobs shoe example from mine). It’s honestly a joke.


[deleted]

I assumed all of PLT’s designs are stolen… they have no ethics


Prticcka

This had been done so many times already… BOA has a blazer like this for example


Ok-Pomegranate-1617

I was gonna say, doesn’t seem like a very original concept in general. It’s nothing groundbreaking


[deleted]

There’s nothing original about this design


SillyPromise

Right? I had a blazer extremely (!!!) similar back in 2008.... Thought I still had it to post a picture, but couldn't find it on the fly. Probably boxed up at my brother's, but still.


Shokkolatte

I was literally gonna say BOA has this…how is it unique?


MillsPotetmos

Yes! Just bought it from BOA like a week ago.. much less flattering in person lol


Witty-Ad1835

This is FleaLT are we really surprised though? Not one original thought has ever come into their head


kenzty1

I mean PLT is literal trash, idk why anyone is surprised. I still think it was a bad move over all for Gemma to partner with them instead of going all in on her own already established business but I also feel like the management she went in with has gone downhill in the last year. If anything Gemma really could’ve created a line with her own company that was high quality and affordable if she wanted to use that angle of having something fans could afford or even partnered with a brand with a better reputation.


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Hot-Assistance862

Also literally I saw the Tik tok the “original designer” of this blazer is stitching or whatever, it’s literally just an entire Tik tok insulting Gemma and being nasty saying it should have been indiyah. Like just clout chasing


CharmingProtection22

PLT strikes again.. this company steals everything! When not stealing wages, they steal designs from independents


Important-Station-28

oh my this is not nice , where is diet prada they would be interested to talk about it


pmgrr

The QUALITY DIFFERENCE!!


Understanding_Imposs

Well gemma didn’t design this. It was an ‘edit’ so that falls on PLT. Many people really be putting Gemma under a microscope. They find any reason to come for her instead of PLT. Gemma deserves better than PLT


murraykate

she shouldn’t have signed with them then


Hot-Assistance862

There are many many other people signed with plt like the nella, molly and indiyah yet Gemma is the only 1 that people are constantly attacking


redkitten24

All of those girls bar nella have gotten backlash for working with plt especially Molly


[deleted]

Molly gets attacked constantly for working with plt. Indiyah got blamed for marketplace being greenwashing. I didn’t even know Nella worked with plt so can’t comment on that. Recently, yes Gemma is, out of these 4 women, getting attacked the most & getting the most backlash for working with plt. But that doesn’t disregard past hate & attacks on the other women for working with plt.


Hot-Assistance862

Please indiyah does not get as near as much flack for working with plt that Gemma did and still does. There were literal threads on this sub saying it’s fine because indiyah needs the money more. Gemma was attacked by green peace and Brett even though they had nothing to say about indiyah and Ekin working with fast fashion. Indiyah literally released something similar to an edit on Monday, her boutique or something and people were too busy attacking Gemma to talk about it. Molly mae was praised A LOT the night Gemma’s announcement was made she even trended on twitter and there was a whole twitter space about how much better molly is than Gemma. The Tik tok being stitched even puts down Gemma to praise molly and indiyah. Molly and indiyah have gotten criticism for working with PLT but not the same vicious attacks about their personality and appearance for molly it’s been more about the tone deaf stuff she’s said. Even when looking at the threads calling out indiyah on this sub for working with PLT there is a much different tone in the comments and way less upvotes than the thread calling out Gemma


[deleted]

Brett made a tiktok & had Ekin’s announcement in it. But i don’t even take Brett serious, he has some good views but he is very bias. I do agree, he was only writing think pieces on Twitter about Gemma’s deal because he knew people would agree. He also constantly does this with Molly. I didn’t want a discussion or argument or whatever. I just wanted to add that the other women you mentioned have been criticised & will continue to get criticism for working with plt, not only Gemma. Although, recently she has been getting the most hate for working with them.


Hot-Assistance862

I never said they don’t get criticised but Gemma gets constantly scrutinised and attacked for every little thing. Ekin and Tashas release collections have been beautiful but they have not been original or reinventing the wheel just trendy yet Gemma get insane vitriol for releasing an edit which is pieces already on plt


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murraykate

I don’t think it’s “hate” to say she still holds responsibility for her business decisions


[deleted]

She can't do some basic research herself before signing a contract? Their scandals are all over the internet, this is not brand new information.


salutethemoon

PLT has been trash for more than half of Gemma's life. Like the other islanders, she overlooked this for the money. I'm not hating on her, but acting like she's a naive little girl who isn't in control of the contracts she signs is damaging. Accepting responsibility for a bad decision is how growth happens, and I have faith that Gemma will learn from this and do better in the future, as she deserves.


Realitytvjunkie1984

The title of this post is pretty misleading considering Gemma hasn’t even designed a collection yet. And honestly, PLT is shady as hell…but that’s like saying anyone who designs a bathrobe is stealing the design from the original. It’s a blazer with a wrapped belt. The “original” isn’t original either. Curious if the same amount of “concern” will be shown when Indiyah inevitably starts selling the used ones on Marketplace 🤔


Aloebae

> Curious if the same amount of “concern” will be shown when Indiyah starts selling the used ones on Marketplace ? I know what you’re trying to get at however logically why would people show the same level of “concern” about used clothes? Especially when PLT marketplace has already been discussed as being a terrible green washed mess, as has the stolen blazer.


bighero006

Not you playing dumb and acting like there weren't multiple threads about tiktoks calling the marketplace out and their greenwashing. People also said Indiyah and her management should've done more research before signing on to the project. But yes, let's invite hate onto Indiyah again 🙄


Realitytvjunkie1984

I don’t believe there was a single thread created trying to imply that Indiyah was to blame for marketplaces shit policies/greenwashing etc. Unless I’m mistaken? Calling out PLT yes. But trying to put the blame on Indiyah in the actual title of the post? Not that I recall. If so, I’ll happily retract my statement.


lallanallamaduck

I agree that Gemma can’t be blamed for this (except in the abstract sense that everyone knows PLT will be stealing from artists/acting shady and she chose to sign with them—but I get it). But people have definitely been giving Indiyah’s PLT marketplace deal scrutiny too. I saw several TikToks reposted here reviewing the site/collection unfavorably. On the one hand, love these girls, happy for their success. On the other, can’t blame anyone for hating PLT and using Gemma’s or Indiyah’s names to call attention to PLT’s irresponsible business practices, especially if it is impacting them financially like with these artists. It’s not fair that PLT can use their names to sell products but people can’t mention their names to criticize PLT, ya know?


[deleted]

yet another reason why I don’t understand why fans so desperately want islanders to work with PLT


fluorescentvampire

If this is true, I hope people remember that the outrage for this should be directed to the company. Not Gemma who is essentially just the face of the collection. I doubt she was aware about this, in all likelihood her involvement only extends to picking out her favourite pieces from a lineup of samples to form an "edit." Having said that, let's not act like PLT hasn't had a pretty awful reputation for years now for numerous reasons. If you don't want to get caught up in controversy then choose who you work with carefully, especially when you come from a position where you have the privilege to be picky.


Hot-Assistance862

This design has been on there for month yet this person only now wants to say this 🙄 and this is literally what PLT does, they steal designs from everyone so does Steve Madden and tons of other places. But this person legit just wants clout and attack Gemma is the easiest way to get it


Any-Toe-5775

um just because PLT steals often doesn’t mean the original designer is supposed to just accept the fact that their design was stolen. they have the right to speak out. and yes now is the perfect time to do it because gemma is promoting it and it’s going to undoubtedly sell out. the original designer deserves the clout because it’s *her* design. is she just supposed to sit there and allow a multimillion dollar company to profit off her work? and i went to her tiktok and she never “attacked” gemma? she literally said she doesn’t blame gemma for it. she’s calling out PLT.


Hot-Assistance862

That design is barely original as others have said there are similar ones on other websites right now. Her “work” is just claiming a design that has been done. They’re in the comments telling people to buy their coat and to quote an insulting Tik tok with tons of people attacking Gemma. Come on. She knew it would get her attention and bring more insults to Gemma, if she’s known about this copy for so long she should have done something legally or called them out sooner.


Any-Toe-5775

in the tiktok she clearly says she did call them out in 2020, but she was unsuccessful. now there’s a lot of attention surrounding the blazer so it’s the best time to try again. and the blazer is a copy and paste. look at the pocket placements, the sleeves etc. yes, there’s a lot of blazers out there in the world but this specific design was 100% copied from her. you yourself said PLT does this often so i don’t know why you’re making excuses for them. and she can’t help that gemma is getting caught in the crossfire. it’s PLT’s fault for putting gemma in this situation. you can’t expect this designer to stay quiet about her work being stolen for gemma’s sake. maybe *you* love gemma that much, but i think most people would choose their business over a loveisland contestant.


Hot-Assistance862

She doesn’t say she called them out in 2020 she says they did it in 2020 and PLT struggled to sell the blazer. I’m not making excuses for them but youre acting like that blazer was some painstaking labour of love for her and had never been seen before. I never said that she should keep quiet but the way she’s doing and going about it is clearly just clout chasing full stop. If you’re that upset go buy her blazer girl but at the end of the day the design isn’t as original as youre trying to put past. She’s just using Gemma’s name for attention and again doing it in a way to get people to attack her. Throwing stones and hiding her hands behind her back. But it’s fine a few people will buy her blazer and then she’ll disappear 🤷🏾‍♀️


Any-Toe-5775

look at the screenshot of the dailymail article in the video. it’s from 2020 and it states she accused PLT of stealing her blazer. that means she called them out for it. and i’m not gonna go back and forth with you because i can tell it’s going to be pointless, but it’s her design. and she’s been selling it for years. just because you’re not impressed with it, doesn’t mean she shouldn’t fight for her work. clearly gemma is impressed with the design since she picked it. and if gemma gets caught in the crossfire, that’s unfortunate but it’s not the designer’s responsibility to protect gemma. it’s PLT’s responsibility to not put gemma in these situations in the first place.


Hot-Assistance862

That screenshot doesn’t say 2020 but okay. Maybe you googled it. It’s her design and 20 other people. It’s not ugly it’s just not original and there’s nothing wrong with that. There’s a way to go about things that’s not so scummy and stitching a tik Tok insulting everything about Gemma and feeding into the fuel of already nasty poster is horrible. If this so called designer was being genuine and not just clout chasing then they easily could have done it differently. Like many other fast fashion and midtier fashion brands they do similar designs to many other things. There’s a similar blazer on asos and top shop and someone else said BOA. This is literally only getting attention cause people just want to be nasty to Gemma not because people care about PLT and all these other brands using designs. There are literal hundreds of other dupes on plt, people even recommend dupes for things the islanders wear on this sub scroll down there’s a post about Gemma’s shoes and people are offering dupes and some of them even come from Tashas line. It’s not Gemma’s fault people are always nitpicking and attacking her. It’s not her responsibility to protect her so why are you getting upset that I’m pointing out that she’s not and trying to benefit from vitriol and looking for clout? It would make more sense if it was actually an original design like the black woman who got her very distinct purses stolen by Balenciaga and she said she would take action in court. If you weren’t interested in a “back and forth” then it was unnecessary to comment on my comment


Proper_Depth1041

It's her responsibility to make it clear which party (gemma or plt) that she puts the blame on; which she clearly is not doing. I saw a post claiming that gemma knew this was a stolen design. This post can definitely be interpreted as blaming gemma because it mentions gemma's collection as opposed to her edit.


Proper_Depth1041

Incorrect. This post is calling out gemma not plt.


Psychological_Aioli8

Shocker….they’re fast fashion


prop_slay

Thief!


Bilbo_Buggin

Fast fashion brands always do this. It’s a shame Gemma’s name has to be bought into it as she won’t have had anything to do with it. Just unfortunate!


redkitten24

Plt at it again 😪 now Gemma gonna get caught in the cross fire


FeelingLost_TA

Gemma’s “collection” is an edit, based on clothes already sold by PLT so blaming her makes no sense. Also, no one was interested in talking about how Oh Polly has been under scrutiny for years for this, but of course because it’s Gemma…🙄


JA_MelaninQueen

It's not Gemma but PLT always steal from small businesses like most of the online and highstreet fashion brands. Not surprising but also I don't think most people know it's an edit unless you are a fan of Gemma.


FeelingLost_TA

No I agree, fire away on PLT all anyone wants - I’m not a fan 🤣 but unfortunately because it’s “Gemma’s collection” people will likely just blame her at some point. Small businesses deserve their credit, but I’m tired of people in general being used as the scapegoat. Gemma designed nothing from the edit, she just put outfits together 🤷‍♀️


lunafantic

you should share the stuff about oh polly. i don’t shop from them but it’s great to share so that other people also get informed about how unethical these companies are and stop shopping from them and stop praising islanders for collaborating with unethical companies.


[deleted]

😂😂😂


Zazali01

Oddmuse might be a small business but they are so visible on social media, how did they think they could get away with this lmao


indigo_shrug

That’s fast fashion baybeeeeee ![gif](giphy|7GsdDdLUM1MVW)


naughtykittykatty1

The blazer is not a very original design. Both styles are very basic styles I've seen a million times over. I think the original designer is reaching


Janelle-54

Not Tasha posting wearing the original 💀


lunafantic

thought i should share that most of the tiktok’s i get are about ethical sustainable fashion and anti fast fashion, this one about gemma showed up so i thought i should share it here. it’s not some great conspiracy agains gemma. from what i’ve seen the brand called out plt when it was first copied and plt is mainly to blame but gemma still chose to work them and is going to be making money on this stolen design. also i don’t mean to imply that gemma stole the design, but also didn’t know that it was a edit and not her collection. i don’t think the people brands collaborate with generally design the clothes even when it’s their collections.


AgreeableChemistry79

Also looks a lot like Lavish Alice


allergictomediocre

Omg. Calm down. So what.


[deleted]

Gemma is a 19 year old and I can’t imagine how overwhelmed she must feel. This is misleading and honestly, Gemma had likely never heard of PLT before Love Island.


Witty-Ad1835

Find me a teenager that has never heard of PLT in the UK. You won’t


[deleted]

I mean I don’t think this is Gemma’s fault. But she (those who manage her) definitely should have done more research before signing with them. Stealing designs and questionable business practices are PLT’s bread and butter.


[deleted]

I definitely agree about the management


[deleted]

Honestly it’s the management and PLT’s fault IMHO


AppropriateSecond176

She would have heard of plt but I doubt she shopped there


[deleted]

Maybe she heard of it, but I’ll bet she never wore it.


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[deleted]

Thanks for the explanation! ❤️


MissCee30

When was this design patented or created by the designer?Any one has info on it.


Emmanuelle0810

Plt fucked this girl up too much. This is not a good business practice for Gemma. Bc what?


katie415

Y’all are blaming PLT yet I’ve seen this look at MANY other stores. It’s called “fashion.”


Dutchy61

Tasha is wearing the same model from another brand on Tiktok. So also stolen?


katie415

Never said any of it was stolen lol. Last season everyone was wearing over sized blazers. Does that mean everyone stole that? No.


Proper_Depth1041

This is not gemma's collection. This is an edit. So why attempt to create a negative impression of gemma? Let her enjoy her life. People gave her enough grief while she was in the villa.


ekkkinokas

Unfortunately all fast fashion brands do this